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物联网帮助零售商赢得客户并推动销售

2020-04-26 09:26 物联之家网

DAODU:HENRONGYILIJIEWEISHENMELINGSHOUSHANGHUIZHONGSHIWULIANWANG,YINWEIQIHAOCHUCONGKEHUHUDONGDAOSHANGDIANSHEJI,ZAIDAOCANGKUHEGONGYINGLIAN。

在接受物联网(IOT)方面,零售业在“普华永道2019年物联网调查”中位居榜首。这一领先行业拥有活跃物联网项目的公司比例最高:58%。此外,另有30%的零售业受访者正在研究并开发物联网项目。这些项目涵盖从客户服务到网络安全、生产到供应链管理的所有领域。

HENRONGYILIJIEWEISHENMELINGSHOUSHANGHUIZHONGSHIWULIANWANG,YINWEIQIHAOCHUCONGKEHUHUDONGDAOSHANGDIANSHEJI,ZAIDAOCANGKUHEGONGYINGLIAN。ZHEIXIEJISHUSHILINGSHOUSHANGGENGRONGYIZAIZHENGGEGONGYINGLIANZHONG(CONGGONGCHANGDAOLINGSHOUDIANHUOKEHUMUDEDI)SHISHIGENZONGCHANPIN,BINGZAICHANPINYUNSHUTUZHONGCHUXIANRENHEWENTIHUOYANWUSHIHUODEJINGBAO。JIHUYIBAN(49%)DELINGSHOUSHANGYIJINGCONGSHIYONGWULIANWANGJIEJUEFANGANGAISHANQIGONGYINGLIANZHONGSHOUYI,HAIYOU38%DELINGSHOUSHANGYUJIZAILIANGNIANNEIKANDAOJIAZHI。

DANGWULIANWANGJISHUYUGAOJIFENXIXIANGJIEHESHI,LINGSHOUSHANGTONGGUODONGXISHANGDIANHEZAIXIANLIULIANG、KEHURENKOUTONGJI炒股配资 、KEHUTINGLIUSHIJIANHESHUJUBAOGAOLAIHUODEGENGDUOJIAZHI。TAMENKEYIFAXIANKEHUDEXUQIUHEFANYING,LEJIESHEJIAOMEITISHANGDEQUSHI,HUODEZHUIJIAXIAOSHOU/JIAOCHAXIAOSHOUDEJIANYI,FAXIANQIZHAXINGWEIBINGYOUHUATAMENDEGONGYINGLIAN。ZHEIXIEJIANJIEKEYIBANGZHUTAMENGAIJINJUECE,BINGQIEDIAOCHAZHONG42%DELINGSHOUSHANGYIJINGZAIZHEIYANGZUOLE。

寻求效率

大牛时代平台WEISHENMEYOUNEIMEDUOLINGSHOUSHANGCAIYONGWULIANWANG?SHISHIGAIJISHUDEZHUYAOYUANYINSHITIGAOYUNYINGXIAOLVBINGJIANGDICHENGBEN(37%),YIJIZENGJIASHIQIPINPAIXIANDAIHUADENENGLI(33%)。LINGSHOUSHANGDUIDARUXINSHICHANG(15%)HEGAIBIANSHANGYEMOSHI/ZHONGXINDINGYIGONGSI(14%)BUTAIGUANXIN。SHISHISHANG,62%DELINGSHOUSHANGSHOUFANGZHEJIANGTIGAOYUNYINGXIAOLVZUOWEISHOUYAOMUBIAO,BINGQIEYOU18%DELINGSHOUSHANGJIHUAZAIWEILAILIANGNIANNEISHIXIANZHEIYIMUBIAO。

WEILETIGAOYUNYINGXIAOLV,XUDUOLINGSHOUSHANGZHENGZAISHIYONGHUOJIHUASHIYONGKEBANGZHUTAMENYINGDUIRICHANGTIAOZHANDEWULIANWANGJIEJUEFANGAN。ZHEIXIELINGYUBAOKUOWULIU、YUANGONGHEKEHUGUANLI、SHESHIHENENGYUANGUANLI、YUCEXINGWEIHU、ZICHANGUANLI、YUANGONGSHENGCHANLI、GONGYINGLIANGUANLIYIJIYUANGONGHEKEHUANQUAN。WULIANWANGHAIKEYIRANGLINGSHOUHECANGCHUSHESHIGENGJIAJIENENG,JIANGDIZHAOMING、GONGNUANHEKONGDIAODEFEIYONG,CONGERWEILINGSHOUSHANGJIESHENGZIJIN。

提升客户体验

HAOBUQIGUAI,SHIYONGWULIANWANGDELINGSHOUSHANGDESHOUYAORENWUSHIZENGQIANGKEHUFUWU。JINYIBAN(48%)DELINGSHOUSHANGSHOUFANGZHEYIJINGTONGGUOSHISHIWULIANWANGJIEJUEFANGANGAISHANLEKEHUTIYAN,ER43%DELINGSHOUSHANGJIHUAZAILIANGNIANNEIZUODAOZHEIYIDIAN。LINGYIGEYOUXIANSHIXIANGSHIHUODEKEHUDONGCHA,38%DELINGSHOUSHANGYIJINGZUODAOLE,LINGYOU48%DELINGSHOUSHANGYUJIZAIWEILAILIANGNIANNEIZUODAO。

大牛时代平台ZAIJIYUWULIANWANGDEYONGLIZHONG,DUIKEHUDEGUANZHUSHIXIANERYIJIANDE。LIRU,LINGSHOUSHANGKEYISHIYONGMIANBUSHIBIELAISHOUJISHANGDIANZHONGGUKEDERENKOUTONGJISHUJU,RANHOUZAIZHINENGSHOUJISHANGXIANGTAMENTIGONGYOUZHENDUIXINGDECUXIAOHUODONG。QITADEYINGYONGHUIRANGSHANGJIAZHIDAOBEIJINZHIDEGERENHESHIJINRUSHANGDIAN,ZHEIYANGJIUKEYITONGZHIANQUANRENYUAN。LINGSHOUSHANGSHENZHIKEYIKAIFAJIYUWULIANWANGDEZHIFUXITONG,RUSHOUCHISHISHEBEI,SHISHANGDIANYUANGONGKEYIZAIXIANCHANGXIAOSHOUCHANPIN。ZHEIXIAOCHULEDUISHOUYINTAIDEXUQIU,CONGERSHIFANGLESHANGDIANZHONGDEBAOGUIKONGJIAN。

建立信任

DADUOSHULINGSHOUSHANGDOUZHICHIWULIANWANG,DANTAMENYEDANXINANQUANHEYINSIDENGXINRENWENTI。RANER,94%DERENRENWEIWULIANWANGDEHAOCHUDAYUFENGXIAN,SUOYITAMENBUHUIRANGXINRENWENTIZUAITAMENBUSHUWULIANWANGJIEJUEFANGAN。

大牛时代平台XIANGFAN,57%DERENZHENGZAICAIQUCUOSHIJIEJUEXIAOFEIZHEHEYUANGONGDEYINSIWENTI。DADUOSHULINGSHOUSHANG(55%)ZAIWULIANWANGJIHUAKAISHISHIJIUSHEJILEANQUANXING,YIBANDELINGSHOUSHANGDUIQIYUANGONGJINXINGLEWULIANWANGANQUANPEIXUN,46%DELINGSHOUSHANGSHISHILETEDINGYUWULIANWANGDEANQUANCELVE。

大牛时代平台HENMINGXIAN,WULIANWANGJISHUKEYIWEILINGSHOUSHANGTIGONGHENDUOHAOCHU:GAISHANKEHUTIYAN、ZENGJIASHOURUHELIRUN、GENGHAODEKEHUDONGCHALI、ZENGQIANGANQUANHEJIANGDICHENGBENDENGDENG。(LAIYUANWULIANZHIJIAWANG)YINCI,LINGSHOUSHANGSHIWULIANWANGDEZHUYAOYONGHUZHESHIYOUDAOLIDE,TEBIESHIDANG44%DESHOUFANGZHEBIAOSHIWULIANWANGRANGTAMENZAIMOUZHONGCHENGDUSHANGLINGXIANYUJINGZHENGDUISHOU,YIJI23%DESHOUFANGZHEBIAOSHIWULIANWANGRANGTAMENBAOCHIXINGYELINGXIANDIWEISHI。

大牛时代平台DUIYUXIANGYAOCHENGGONGJINGZHENGDELINGSHOUSHANGLAISHUO,WULIANWANGFEICHANGYOUJIAZHILE,BURONGHUSHI。